Integrity. No other single attribute of a person or of a business can have such an impact on success or failure. We believe that every action must be taken with truth and honesty, and if we must ask ourselves if it is all right to do something, it probably is not. There must be honesty in every action, truth in every word. We expect honesty from our employees and our sales staff.
Service. Our clients and customers have a right to expect outstanding service. We are paid not for our time, but for our service. If we expect to be well paid, we must provide the highest level of service available. We expect our employees and our sales staff to provide excellent service.
Hard Work. No organization can grow and prosper unless each member of the team puts forth the maximum effort. Often, we feel a tendency to let down, and to do less than our best. We expect hard work from our employees and our sales staff.
Professional Competence. We should never undertake an assignment for a client or customer unless we have the training and experience to do the job. We believe in continuing education, for only by learning better ways to provide service can we enhance our reputation. We expect our employees and sales staff to continue learning.
Cooperation. An organization can be great when all members are working together for a common purpose. It can be only mediocre when some are rowing in a different direction. Helping one another when possible will bring harmony and wealth to us all. We expect cooperation from our employees and sales staff.
Accountability. Our clients and customers must be happy with the transaction, or we will not get repeat business. If we make a mistake, we must be accountable and make it right with the customer. We expect our sales staff to be accountable for mistakes if a client is damaged.
Professional Ethics. The Code of Ethics of the National Association of REALTORS® is a guide for our daily business operations. The laws of this state are clear as to our obligations to our clients and customers.